{"id":4400,"date":"2021-10-12T15:51:09","date_gmt":"2021-10-12T15:51:09","guid":{"rendered":"http:\/\/dummy.xtemos.com\/woodmart2\/elementor\/?page_id=4400"},"modified":"2026-07-30T00:31:10","modified_gmt":"2026-07-30T00:31:10","slug":"about","status":"publish","type":"page","link":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/about\/","title":{"rendered":"About"},"content":{"rendered":"\t\t
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From Nuclear Reactors to 60+ Car Months:\nThe Story Behind Daniel Willis & United Leadership<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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I\u2019m Daniel Willis, a former Naval Nuclear Reactor Operator on submarines, restaurant Director of Operations & Training, and top 1% automotive sales professional who went from an introverted rookie to selling 60+ cars a month and earning over $400k every year.<\/p>

Now I coach sales professionals and organizational leadership to build the legendary success for them and their teams, without burning out or guessing their next move.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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TRUSTED & TESTED BY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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How an Introvert Became
a Top 1% Producer\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Generated over 70% of my deals from prospecting \n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Built a $400k+ annual income <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tWent from brand-new to selling 60+ units per month<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tGenerated over 50% of my deals from FB Marketplace leads<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tBuilt a $300k+ annual income<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tBecame the #1 Sales Professional in a major auto group with over 100 salespeople<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    This didn\u2019t happen because I was the loudest person in the room.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tA clear, trackable sales system from Internet \u2192 Phone Call \u2192 Appointment \u2192 10-Step Process<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tDaily non-negotiables that drove appointments and follow-up<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tObjection-handling frameworks like LAST (Listen, Acknowledge, Solve, Transition)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tA mindset that refused to settle for \u201caverage\u201d<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      I proved that you don\u2019t have to be a \u201cnatural-born closer\u201d to win big in this business...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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      When the schedule allows, I’m hitting the trails outdoors or catching a Broadway show \u2014 because great leaders are students of everything. The discipline of nature and the storytelling of theater have more in common with sales and leadership than most people realize.<\/p>

      Whether it’s in the field, in the pews, on the ice, or in the front row of a production \u2014 I’m always learning, always growing, and always leading from the front.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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      That's not just what I do. That's who I am. And it's exactly what I bring into every coaching session with you.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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      Beyond the Numbers\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      When I’m not coaching sales professionals or working with organizations, you’ll find me living the same principles I teach \u2014 just in slightly different arenas.<\/p>

      Out on the farm, there’s no faking it. The animals don’t care about your title, and the work doesn’t do itself. It keeps me grounded, humble, and reminded that real results come from showing up every single day whether you feel like it or not.<\/p>

      On Sundays, you’ll find me serving at church \u2014 because leadership without purpose is just management, and faith has always been the foundation everything else is built on.<\/p>

      Then there’s hockey. Yes, hockey \u2014 in Alabama. I know. But there’s something about strapping on skates, stepping onto the ice, and leading a team through a game that requires strategy, trust, and split-second decisions that makes me a better coach off the ice too. Championships are never given \u2014 they’re earned. And a champion is never born \u2014 they’re developed. That’s not just a philosophy I carry into the rink, it’s the same belief that drives everything we do inside ULA. We’re building champions on the ice and in the boardroom, one intentional rep at a time.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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      Faith-Driven, Results-Focused,\n
      No-Excuses Coaching\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      I don\u2019t believe in hype without homework.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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      My coaching is:<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tFaith-Driven & Relational \u2013 I care about who you\u2019re becoming, not just what you\u2019re closing. I want you to win at work and at home.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
      • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t Accountability-Based \u2013 We track your KPIs, your habits, and your daily actions. If you say you want something, your effort has to match that goal. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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        • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t Customized to You \u2013 Whether you\u2019re brand new or a veteran stuck at the level or position, we meet you where you are and build a plan you can execute. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
        • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t Battle-Tested \u2013 Everything I teach has been proven in the real world\u2014on the showroom floor, in internet departments, in the kitchen, and inside organizations. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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          • \n\t\t\t\t\t\t\t\t\t\tIf you\u2019re coachable, hungry, and willing to be held accountable, I can help you build a career you\u2019re proud of.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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            ready to write your own Legendary
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            • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tTired of GUESSING<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
            • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tTired of PLATEAUING<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
            • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tTired of WATCHING OTHER PEOPLE WIN while you stay stuck<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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              It\u2019s time to change that.<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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              • \n\t\t\t\t\t\t\t\t\t\tYou don\u2019t need to be the loudest, flashiest, or most \u201cnatural\u201d salesperson. You need:<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
              • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tA PPROVEN SYSTEM<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
              • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tA COACH who has been there<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
              • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tAn ACCOUNTABILITY that wont let you quit on yourself<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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                From Nuclear Reactors to 60+ Car Months: The Story Behind Daniel Willis & United Leadership I\u2019m Daniel Willis, a former<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4400","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/wp-json\/wp\/v2\/pages\/4400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/wp-json\/wp\/v2\/comments?post=4400"}],"version-history":[{"count":229,"href":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/wp-json\/wp\/v2\/pages\/4400\/revisions"}],"predecessor-version":[{"id":13780,"href":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/wp-json\/wp\/v2\/pages\/4400\/revisions\/13780"}],"wp:attachment":[{"href":"https:\/\/testv95.demowebsitelinks.com\/United-Leadership-Group\/wp-json\/wp\/v2\/media?parent=4400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}